Messaging & content strategy  |  B2B health-tech

Healthcare needs your product. It’s time they knew it.

Stand out from competitors with marketing your audience actually wants to see.

Show your value

Connect with buyers using language that shows how well you “get” them.

Lead the crowd

Plant your flag with a brand story as unique as your product.

Tell the world

Deliver your messaging with content your audience can’t ignore.

Like having blueprints for your marketing

Get the marketing framework that helps you answer any question that comes your way. Know who your marketing should speak to, what your brand should say, and the best ways to communicate your message.

Step 1

Dial in on who you should target, what they care about, and the emotions beneath their challenges.

Step 2

Determine what to say and how to say it consistently so you can build the crucial trust you need.

Step 3

Make a detailed plan for creating sales and marketing collateral that connects and converts.

“We did a full rebrand in a very short amount of time, and I love the final result!”

Allison Hall
Founder & CEO, Branchly

What could you do with marketing that works?

Health-tech

Make sure your marketing gets to the root of what matters most to end users and the folks holding the purse strings.

Med-tech

Motivate physician champions and administrative decision-makers to bring your devices to the patients who need them.

Bio-tech

Speak your audience’s language without getting bogged town in the technical lingo or sounding like a total outsider.

Doug and the HealthTech Content team are such a pleasure to work with. I strongly recommend them for B2B companies in the healthcare technology space.

Adam Norris
Founder & COO, Untangle Health

Connection first, then conversion.
Get your messaging right.